AUTHOR

Josh Knight

Josh is a Content Marketer at Fusion Media. With a background in creative writing and film, he is able to drive increased engagement for brands of all kinds by delivering compelling content and intuitive design.‍

Stories by Josh

Brand Strategy

How to Develop a B2B Brand Strategy

Your brand is your best business asset. Learn how your company can reach more target customers with a B2B brand strategy based on your unique value...

Josh Knight Oct 17, 2022

Brand Strategy

How to Approach Sub-Branding and Brand Extension

Where can your brand can take you? Learn how to offer new products and services to new target markets through a sub-brand or brand extension strategy.

Josh Knight Aug 30, 2022

Design

Brand Refresh vs. Rebranding – What’s the Difference & Which Is Right for You?

Thinking of updating your brand? Discover whether a brand refresh or a rebrand is right for your company and how to achieve success with your target...

Josh Knight Jul 26, 2022

Josh Knight

Stories by Josh

How to Develop a B2B Brand Strategy

How to Approach Sub-Branding and Brand Extension

Brand Refresh vs. Rebranding – What’s the Difference & Which Is Right for You?

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